Authorities Holding Public Auctions Must Disclose All Known Encumbrances and Related Litigation  ||  SC: Compensatory Allowances Must Be Included While Computing Overtime Wages U/S 59 of Factories Act  ||  SC: NGT Has No Jurisdiction to Decide Disputes Relating to Building Plan Violations  ||  SC: Evidence is Often Fabricated Using AI And False Allegations are Rampant in Matrimonial Cases  ||  SC: While Declining to Quash an FIR, A High Court Should Not Direct Police To Follow Section 41A CrPC  ||  Allahabad High Court: Recruitment Rules Cannot Override Compassionate Appointments  ||  Rajasthan HC: Single Blunt Blow Causing Grievous Injury is Not Attempt to Murder Without Intent  ||  Karnataka High Court Holds Mining Leases Granted in Violation of Rule 22-D are Void Ab Initio  ||  Supreme Court: Wait-Listed Candidates Have No Vested Right After List Expiry  ||  SC: Reserved Candidates Scoring Above General Cut-Off Must be Considered For Open Posts    

TRAI issues Directions to Access Providers to stop misuse of Headers and Message Templates, and to curb unauthorized promotions using Telecom Resources- (Press Information Bureau) (16 Feb 2023)

MANU/PIBU/0645/2023

Media and Communication

The Telecom Regulatory Authority of India (TRAI) under Ministry of Communications, in order to ensure that all promotional messages are sent through Registered Telemarketers (RTMs) using approved Headers and Message Templates on Distributed Ledger Technologies (DLT) platform, and also to stop misuse of Headers and Message Templates, has issued two separate Directions to Access Service Providers under Telecom Commercial Communication Customer Preference Regulations, 2018 (TCCCPR-2018) and the Telecom Regulatory Authority of India Act 1997 (24 of 1997).

TRAI has observed that Headers and Message Templates of Principal Entities (PEs) are being misused by some Telemarketers. To stop the same, Access Service Providers have been directed to;

a. reverify all registered Headers & Message Templates on DLT platform and block all unverified Headers and Message Templates within 30 and 60 days respectively.

b. ensure that temporary Headers are deactivated immediately after the time duration for which such headers were created.

c. ensure that content variables in Message Template do not have flexibility to insert undesired contents. Entities involved in message transmission should be clearly identifiable and tracked, if required.

d. remove confusions among recipients of message and prevent their misuse, no Look-alike headers (Headers which are similar by virtue of combination of small case or large case letters) are to be registered by Access Providers in names of different Principal Entities.

To curb messages from unauthorised or unregistered telemarketers, including telemarketers using telephone numbers, Access providers have been directed to-

• Bar all Telemarketers, who are not registered on Distributed Ledger Technologies (DLT) platform from handling the message template scrubbing and delivery of messages to recipients through Access Providers' network;

• Ensure that promotional messages are not transmitted by Unregistered Telemarketers or Telemarketers using telephone numbers (10 digits numbers);

• Act against all such erring Telemarketers as per the provisions of the regulations and initiate actions as per relevant legal laws. The Access Service Provider shall also notify details of such Telemarketers to other Access Providers, who shall, in turn, bar these entities from sending any kind of commercial communications through their networks.

Tags : DIRECTIONS   ISSUANCE   TELECOM RESOURCES  

Share :        

Disclaimer | Copyright 2026 - All Rights Reserved